Free Google review link and QR code maker

Paste your Place ID or review link and get the link that opens the review box, a QR code, and a card you can print. No account, no email, no watermark.

Price: Free
Sign-up: None
Files: PDF · PNG · SVG

Google

Get your review link

Paste a Place ID, your review link, or a Google Maps address

Where do I find these?

Your own review link (best). In your Google Business Profile, open your profile and choose Ask for reviews, then copy the short link. It looks like g.page/r/…/review.
Your Place ID. Search for your business in Google's Place ID Finder and copy the ID that starts with ChIJ.
A long Google Maps address. Open your business in Google Maps on a computer and copy the address bar. It only works if the address contains a Place ID. Short links such as maps.app.goo.gl cannot be used.

Business name (optional)Shown on your card and used in the Maps backup link. It is not sent anywhere.

Nothing you type is uploaded. The link, QR code and card are made in your browser.

What your customer will see

They need a Google account. If they are not signed in, Google asks them to sign in first.
On a phone the link may open the Maps app or the browser. Either way it should show a box for stars and a written review.
On some phones, mostly iPhones using Safari, the business profile may show first and the customer taps the review button.
Google can change how this page looks or works, and it can differ by country. Test with a phone that is signed out of your own account before you print.

Your link

Your link appears here once you paste a Place ID or review link.

Make a printable card

Add your review link above and your card appears here.

Ask for the review

Copy a message or read the script aloud. Every one asks all customers for an honest review, offers nothing in return, and does not sort people by how they feel. Your business name and link are filled in.

Template languageEnglishSpanish

Email

Subject

Would you share your experience with [your business]?

Message

Hi,

Thank you for choosing [your business]. We would value your honest review of your visit, whatever your experience was. It helps other people in our community decide, and it shows us what to keep doing and what to fix.

You can write one here. It takes about a minute and needs a Google account:
[your review link]

Thank you for your time.
[your business]

Text message

Hi, this is [your business]. Thanks for your visit. We would appreciate your honest review, good or bad. It takes about a minute (a Google account is needed): [your review link]

In person

Thanks for coming in. We ask every customer for an honest review, whatever the experience was. If you have a minute, there is a card here with a QR code. Scan it with your phone camera and the review page opens. You need to be signed in to a Google account. No pressure at all, and thank you either way.

Rules for asking

Ask every customer. Do not pick only the people who seem happy, and do not send unhappy customers somewhere else first. Google does not allow selectively asking for positive reviews.
Offer nothing in return. No discount, prize or free item, even if you would accept a bad review. Google does not allow reviews in exchange for rewards.
In the United States, the Federal Trade Commission's rule on reviews and testimonials has been in effect since October 2024. It bans fake reviews and bans paying for reviews of a chosen kind, and it covers hiding honest reviews.
Do not write the review for a customer or change what they wrote, and only ask people who really used your business.
We are not lawyers and this is not legal advice. Read the sources below and ask a lawyer if you are unsure.

Sources: Google's policy on reviews · FTC questions and answers on the review rule

Need a website to go with it? See Digital Works Forge website packages. A small San Antonio studio that builds sites for local businesses.

How to make your review link in 3 steps

Get your link. Paste your Place ID, your own review link from your Business Profile, or a Google Maps address that contains a Place ID. The tool builds the link that opens the review box for your business.
Check it on a phone. Press Test this link on a phone that is not signed in to your own account and see what a customer sees. If you can, try one iPhone and one Android phone.
Print it and ask. Choose a card, set the colours and wording, download the PDF and print it at 100 percent. Then use the message templates to ask every customer, in person and afterwards.

What your customer will see, in more detail

A review is tied to a Google account, so the customer has to be signed in. On most phones that already happens in the background. If it has not, Google asks them to sign in first, which adds a step and loses a few people. That is normal, and no link can change it.

What opens next depends on the phone. Some open the Google Maps app and some open a page in the browser. The review box should appear, with stars and a place to write. On some phones, especially iPhones using Safari, the customer may land on your business profile first and have to tap the button to write a review. Google can change this behaviour without warning, and it can differ between countries, so treat this as a guide and not a promise.

That is why the Test button matters. Before you print anything, open your link on a phone that is not signed in to your own business account and watch what happens. Ask a friend with a different kind of phone to do the same. If it lands somewhere confusing, try your other link, g.page or Place ID, and compare.

Printing a QR code that scans

A QR code is only useful if a phone can read it in a second. Cards nearly always fail for a few simple reasons, and all of them are easy to avoid.

Size. Keep the code at least 2 cm (about 0.8 inch) wide, counting its blank border, and larger for a table or a counter. A code people scan from an arm's length away is more comfortable at 3 cm or more. The designer warns you below 2 cm.
Contrast. A dark code on a light background is safest. If the two colours are too close, or the code is lighter than its background, the designer turns off downloads, because that code would probably fail.
The blank border. Do not trim the white edge around the code. Scanners use it to find the code.
Paper. Matte paper is easier to scan than glossy, which can glare under shop lights. Avoid curving or creasing the code.
Print size. Print at 100 percent, also called actual size. Choosing fit to page can shrink the code.
Test. Scan the printed card, not the screen, with two different phones before you order a stack.

Where to put your review link and QR code

The best place is wherever a customer has a spare minute and a phone in hand.

On the receipt or the bag, next to the total.
A counter card beside the register, or a table tent where people wait for their food.
A sticker on a takeout box or a menu, or the back of a business card you hand out.
As a link in the message you send after a job or an appointment.
On an invoice or an estimate that you email.
On a van, a window or a yard sign, only if people can get close enough to scan it. Use the larger sizes.

What to say when you ask

Short and friendly works best. The templates above give you an email, a text message and a few words to say at the counter, in English and Spanish. All of them ask every customer, mention no reward, and welcome honest feedback, good or bad.

Ask soon after the visit, while it is fresh, and ask once. One gentle reminder is fine; more than that starts to feel like pressure. If you talk with a customer in Spanish, ask in Spanish. The Spanish templates are written for that, and the bilingual card lets one card serve both.

Google's rules for asking for reviews

You may ask customers for reviews. You may not buy them, trade for them, or choose who gets asked.

No rewards. Google does not allow offering a discount, a gift or an entry in a draw in exchange for a review, even if the review could turn out negative.
No filtering. Do not ask only the customers who seem happy. Do not send unhappy customers to a private form and keep the review link for everyone else. Google does not allow selectively asking for positive reviews.
No writing it for them. Do not draft the review or edit what the customer wrote.
Real customers only. Ask people who really used your business.

In the United States, the Federal Trade Commission's rule on consumer reviews and testimonials has been in effect since October 2024. It bans fake reviews and bans paying for reviews of a chosen kind, and it covers hiding honest reviews. Rules differ in other countries. We are not lawyers and this is not legal advice. Read Google's policy and the FTC's questions and answers, linked under the templates, and ask a lawyer if you are unsure.

Place ID or g.page link: which should you use?

A Place ID is a code that Google gives every place on its map. A review link built from it, the kind this tool makes, is search.google.com/local/writereview?placeid= followed by the code. It works for most people, and it needs nothing from your Business Profile.

A g.page link is the short link inside your own Business Profile, under Ask for reviews. It comes straight from Google, so it is the most dependable choice, and it is the one we use when you paste it. Only the owner or a manager of the profile can see it, and we cannot make one for you.

If you have both, print the g.page link and keep the Place ID link as your second option. If your business has no shop, or no verified profile, the Place ID link may still work, so check it with the Test button. If your email program or messaging app rewrites links, send yourself a message first and check that the link still opens the right page.

We do not guess. If you paste a long Maps address that does not contain a Place ID, the tool says so instead of inventing one.

What we store, and where search results come from

The link, QR code, card and messages are made in your browser. We do not ask for an email, count scans or add trackers to your code. A code made here points straight at the address you chose. There is no middle step that we run, so it cannot stop working because of us. It works as long as the page it points to exists.

When the optional business search is switched on, what you type in the search box is sent to our server and on to Google Maps to find matches, and we do not keep it. The results come from Google Maps. Pasting a link or a Place ID sends nothing anywhere.

Frequently asked questions

Is it really free? Do I have to give an email?

Yes, it is free. There is no account, no email, no watermark and no limit on how many links, codes or cards you make.

Do my customers need a Google account?

Yes. A review is posted under a Google account. If a customer is signed out, Google asks them to sign in first.

Why does my link open the business profile instead of the review box?

On some phones, especially iPhones using Safari, Google shows the profile first and the customer taps the review button. Try your g.page link, which is usually more dependable, and test on more than one phone.

Does it work on iPhone and in Europe?

It usually does, but Google controls that page and it can differ by phone, browser and country. We cannot check every case, so test on a real phone where your customers are.

Can I offer a discount for a review?

No. Google does not allow rewards in exchange for reviews. Thank your customers instead.

Can I ask only my happy customers?

No. Selectively asking for positive reviews is against Google's policy, and the FTC rule also covers hiding honest reviews. Ask everyone.

How big should the QR code be on my card?

At least 2 cm wide, counting its blank border, and about 3 cm or more on a business card or table card. The designer warns you when it is too small.

Do I need a verified business profile?

For the Place ID link, no: you only need the Place ID of your listing. A g.page link comes from the profile, so you need to be its owner or a manager.

I run a service-area business with no shop. Will this work?

If your business has a Google listing, it has a Place ID, and you can paste it. Search may not show listings without a public address, so paste your Place ID or your g.page link instead.

What is a Place ID, and how do I find mine?

It is a code starting with ChIJ that identifies your place on Google Maps. Google's Place ID Finder is a free tool where you search for your business and copy the code.

Does the QR code expire?

No expiry is built in. It is a static code that holds your link, so it keeps working as long as the page it points to exists.

Can I change the link after I print?

No, because the link is part of the code. If you change it, you will need to reprint. Use the Test button first and print a small batch.

Do you store my data?

No. Everything is made in your browser. If business search is on, the text you search for goes to Google Maps through our server and is not kept.

Can I make the card in Spanish?

Yes. Choose English, Spanish, or both on one card.